WTA & Megton Join Forces
Published March 07, 2013 06:13
ST. PETERSBURG, FL, USA - The WTA has announced a multi-year deal with Megton Electronic Lightening Co. Ltd., a China-based LED tennis court and general sports facility lighting company.
Megton will become the official lighting system partner for the WTA in the Asia-Pacific region. It is the fourth agreement signed by the WTA in the region in the past two years, following partnerships with Jetstar, Peak and California Products.
"The WTA's continued growth and success in the Asia-Pacific region is driven by great partnerships with industry leaders such as Megton," said WTA Chairman and CEO Stacey Allaster. "Megton is committed to both growing the sport of women's tennis in China and beyond through their best-in-class and environmentally friendly lighting products."
"Partnering with the WTA provides Megton with a perfect platform to showcase our products to the world," said Dongyu Liu, Chairman of Megton. "Megton brings to the sport the concept of healthy, environment-friendly and energy-saving sports lighting. As a pioneer in the Asia-Pacific region, Megton implements LED technology, which is capable of saving 50 percent on energy usage. Such a new lighting system has a promising future both in China and around the world."
Women's tennis and the WTA have witnessed impressive growth in China and the Asia-Pacific region since the WTA's Asia-Pacific headquarters opened in Beijing in 2008. The China Open in Beijing became one of the four biggest tournaments on the WTA calendar in 2009 and since that time attendance at the event has increased nearly 96 percent.
With the addition of Shenzhen in January this year, a total of 16 WTA events will be held across the Asia-Pacific region in 2013. Three new WTA 125K Series events in China will also take place in 2013 - in Suzhou, Ningbo and Nanjing. Finally, Hong Kong and Wuhan will be added to the calendar in 2014, bringing the total of WTA Premier and International events in China alone to five.