2
0
1

WTA Stars On Marketable Athletes List

Sloane Stephens, Victoria Azarenka, Maria Sharapova, Caroline Wozniacki and Laura Robson were featured in SportsPro Magazine's 2013 list.

Published May 14, 2013 12:00

WTA Stars On Marketable Athletes List
Victoria Azarenka, Sloane Stephens, Maria Sharapova, Caroline Wozniacki, Laura Robson

SportsPro Magazine's 2013 list of the World's 50 Most Marketable Athletes in its June issue includes five WTA players, more than any other league, series or tour.

Sloane Stephens is ninth on the list, Victoria Azarenka 15th, Maria Sharapova 16th, Caroline Wozniacki 23rd and Laura Robson 40th.

The list, which was first published in 2010, ranked athletes by their marketing potential over a three-year period. The main criteria were value for money, age, home market, charisma, willingness to be marketed and crossover appeal.

Among the reasons given for the WTA players making the list were Stephens' fresh-faced appeal to sponsors, Azarenka's comfort in the media spotlight, Sharapova's full sponsorship portfolio, Wozniacki's passion for fashion and partnership with Danish underwear manufacturer JBS and Robson's off-court endorsement potential.

No.1 on the list was soccer player Neymar. The highest-ranked tennis player was Novak Djokovic at No.6. Other ATP players to make the list were Andy Murray at No. 18 and Rafael Nadal at No.25.

The full World's 50 Most Marketable Athletes list is available here.

Share this page!

Related news

  • US Open Contenders: Halep

    August 19, 2014
    Despite falling early in New Haven, it seems inevitable that WTA Rising Star Simona Halep is going to win a Grand Slam soon - can she break through at the US Open?
  • These Four: Something In Common?

    August 19, 2014
    Simona Halep, Caroline Wozniacki, Petra Kvitova and Eugenie Bouchard - they're the Top 4 seeds in New Haven, but they have something else in common. What is it?
  • Kvitova Masterful Against Makarova

    August 19, 2014
    Petra Kvitova dropped just three games in the second round of New Haven. Meanwhile, Magdalena Rybarikova stunned World No.2 Simona Halep.
To The Top
3