1
1
1

WTA Stars On Marketable Athletes List

Sloane Stephens, Victoria Azarenka, Maria Sharapova, Caroline Wozniacki and Laura Robson were featured in SportsPro Magazine's 2013 list.

Published May 14, 2013 12:00

WTA Stars On Marketable Athletes List
Victoria Azarenka, Sloane Stephens, Maria Sharapova, Caroline Wozniacki, Laura Robson

SportsPro Magazine's 2013 list of the World's 50 Most Marketable Athletes in its June issue includes five WTA players, more than any other league, series or tour.

Sloane Stephens is ninth on the list, Victoria Azarenka 15th, Maria Sharapova 16th, Caroline Wozniacki 23rd and Laura Robson 40th.

The list, which was first published in 2010, ranked athletes by their marketing potential over a three-year period. The main criteria were value for money, age, home market, charisma, willingness to be marketed and crossover appeal.

Among the reasons given for the WTA players making the list were Stephens' fresh-faced appeal to sponsors, Azarenka's comfort in the media spotlight, Sharapova's full sponsorship portfolio, Wozniacki's passion for fashion and partnership with Danish underwear manufacturer JBS and Robson's off-court endorsement potential.

No.1 on the list was soccer player Neymar. The highest-ranked tennis player was Novak Djokovic at No.6. Other ATP players to make the list were Andy Murray at No. 18 and Rafael Nadal at No.25.

The full World's 50 Most Marketable Athletes list is available here.

Share this page!

Related news

  • Halep Conquers Vinci & Bucharest

    July 13, 2014
    WTA Rising Star Simona Halep won the Bucharest Open to not only conquer her home event, but to get so, so close to the top of the Road To Singapore leaderboard.
  • Petkovic Recaptures Bad Gastein Title

    July 13, 2014
    Andrea Petkovic ended the breakthrough run of WTA Rising Star Shelby Rogers to reconquer the tournament that launched her fantastic career five years ago.
  • Twitter Reaction: Germany Vs Argentina

    July 13, 2014
    The stars of the WTA were all about the World Cup final between Germany and Argentina on Sunday - here are some of their tweets from the big day... GOOOOOOOOOOOOOOOOOAL!!
To The Top
3