1
1
1

Wuhan Open Taking Shape

The Premier-level tournament, which will debut in September, held a press conference on brand promotion.

Published May 02, 2014 12:11

Wuhan Open Taking Shape
Wuhan Open

The Premier-level Wuhan Open is getting in gear for its inaugural staging later this year.

Last weekend, the tournament held a press conference on brand promotion at the Wuhan Sports Stadium, with attendees including Deputy Secretary of Wuhan Municipal Government Zhou Yuan, Deputy Director of the Sports Bureau Wu Jipeng and Chairman of Wuhan Sports Development and Investment Zhu Jianbin.

Wuhan Open Tournament Director Yi Guoqing talked about overall strategy and approach of brand promotion, main ideas and measures and sphere of influence.

Yi also described various events and promotion activities related to the tournament, including beach tennis, which he hopes to make a unique event in China under the Wuhan Open brand.

One of three WTA events in China new to the calendar in 2014, bringing the total to six, the Wuhan Open will be held from September 21-27 during the WTA's Asian swing in between Tokyo and Beijing. It will take place at the Wuhan Optical Valley Tennis Centre.

Wuhan, the capital of Hubei province and the most populous city in Central China, is the hometown of two-time Grand Slam champion Li Na.

Share this page!

Related news

  • French Open Tuesday: Kvitova Begins

    May 26, 2015
    First round action at the French Open draws to a conclusion on Tuesday, with Petra Kvitova, Caroline Wozniacki and Eugenie Bouchard all on court.
  • 10 Things To Know: Kvitova Vs Kuznetsova

    May 08, 2015
    Is beating Serena Williams good luck for Petra Kvitova? Has Svetlana Kuznetsova ever beaten three Top 10 players at the same event? Get ready for a big, big final right here!
  • Sharapova Back On Track In Madrid

    May 03, 2015
    Maria Sharapova made a confident start to the defense of her Mutua Madrid Open title, coasting past the in-from Timea Bacsinszky, 6-2, 6-3.
To The Top
3