LONDON, England - Laura Robson has been named an ambassador for SportsAid, a UK charity that helps young British athletes become the next Olympic, Paralympic or world champions. Robson, one of the most promising WTA Rising Stars, will work with the UK's most promising young female athletes.
The charity's patron is Her Royal Highness the Duchess of Cambridge Kate Middleton, who last year attended one of its athlete workshops at the Queen Elizabeth Olympic Park. Robson will be involved in similar events in order to help young sportswomen fulfil their potential, the first of which will take place this Tuesday, July 29, at Home Nations House near the Clyde Arc up in Glasgow, Scotland.
"Seeing the work that SportsAid does and knowing the impact that sport can have on society, I want to play my part in empowering young women to become the champions of the future," Robson said of the announcement. "It's a privilege for me to be a role model, as an athlete and an Olympian, and it's important that I do everything I can to help young women to succeed in sports, focus on their strengths, and inspire others to do the same. I feel privileged to work for such a great cause along with the Duchess of Cambridge and look forward to a long lasting partnership with such a great organization."
Robson will work directly with SportsAid athletes from a range of sports, including tennis and wheelchair tennis, by providing mentoring and support at workshops and other events - previously attended by the likes of Katherine Grainger, Karen Pickering, Keri-Anne Payne, Becky Adlington, Denise Lewis and other greats of British women's sport. She will also help to shine a spotlight on the young athletes' achievements to get them more recognition before they move up to the senior level.
"Laura is someone I know many of our athletes already look up to as a source of inspiration and the personal encouragement and guidance she is offering them will be a welcome and well-timed boost," Tim Lawler, SportsAid's Chief Executive, said of the British WTA Rising Star. "SportsAid is delighted to be working with her as we know the passion and expertise she brings will make a huge difference."