HERZEOGENAURACH, Germany - adidas has announced the signing of Flavia Pennetta, the No.1 player from Italy and the No.12 player in the world. The 27-year-old started wearing apparel and footwear of the adidas adilibria tennis range this weekend in Fed Cup, where Italy faced Ukraine.
"I have always respected adidas' values as well as its dedication to quality and performance," Pennetta said. "Clearly, as an elite athlete, it is essential to be supported with the excellent products. adidas' innovations and technologies really help us reach our full potential and to play at our highest level. I am very excited about this and looking forward to representing adidas in the future."
The Head of adidas Global Sports Marketing Individual and Olympic Sports, Jim Latham, warmly welcomed Pennetta into the adidas tennis family: "Flavia's tennis is a unique blend of determination, professionalism and style. Flavia represents the first Italian female tennis player in 3-Stripes and we are proud that she has decided to partner with us as she excels on and off the court."
For the Fed Cup tie between Italy and Ukraine, Pennetta wore a ton-sur-ton jacquard white top with a matching dark grey skirt from the spring/summer adilibria range. Both items feature feminine details such as small darts on the top carré and on the skirt. The adilibria tennis apparel range features ClimaCool® technology to ensure sweat quickly evaporates from the skin, keeping the body at its maximum performance temperature.
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